Senior Marketing Strategist
Research and analyze marketing information, including industry and market trends, competitive environment, internal and external audit, competitor analysis, consumer behavior and any other relevant information.
Develop effective marketing plans and marketing mix (4Ps) with respect to brand strategies.
Plan and formulate innovative marketing strategies based on detailed analysis of market forces to ensure that products and services meet customers’ expectations.
Strategize on market segmentation, targeting and positioning.
Communicate strategic objectives to internal team members to ensure projects are completed in alignment with strategy.
Design creative marketing campaigns in line with company objectives to build the credibility of brand.
Assist in analyzing marketing data and campaign results to help shape future marketing strategies.
- Master's degree in MBA, marketing or brand management,
- Minimum 2 years of work experience in related fields,
- In-depth knowledge of strategic marketing management, strategic brand management and strategic planning.
- Fluency in English